Celtic have quietly rolled out an updated crest across their social media channels.
The iconic four-leaf clover remains at the heart of the design, but it now features sleeker lines, cleaner edges, and a modernised finish. It’s subtle enough that many won’t bat an eyelid, yet stylish enough to catch those who have keen eyes.
The new logo appears sharper and more contemporary.
It echoes trends seen in corporate rebrands, where simplicity meets sophistication, and everything is optimised for digital use.
The design was first noticed when Kieran Tierney was announced, but it didn’t really take centre stage. Now, a little less than 24 hours after KT made his Celtic return official, it’s been put front and centre by Celtic. They’ve changed all of their social media profile photos to an image of the new badge.
Naturally, fans have begun to speculate: Is this the first step in a wider branding overhaul?
If this is indeed the opening gambit of a refreshed visual identity, expect to see the refined crest feature on upcoming kits, advertising, and possibly even stadium signage in seasons to come. For now, though, there’s nothing to suggest that this is going to be the case, and if it were to be, you’d expect an announcement from Celtic.
