Celtic’s Incredible £130m Transfer Strategy

Celtic posted a very healthy profit last week when they revealed their interim results for the six months leading up to December 2021.

After posting a loss the prior six months, this was a massive leap for Celtic and put us back on track after weathering the pandemic very well from a business point of view,

Celtic’s business model continues to pay dividends for the club. Buy low, develop and sell high has been a huge part of how the club continue to survive in the baron SPFL landscape.

Speaking to football insider, top football finance expert Kieran MaGuire applauded Celtic’s model.

“Very impressive results all round.

“It shows the importance of matchday income, which has been as high as 50 per cent of total revenue in previous years.

“There has been reasonably good cost control as well. Over the course of the last decade, they have had in excess of £130m from player sales.

“Player development and selling is part of the Celtic business plan.

“They have executed that to perfection and this is evidence to back that up.”

The bhoys have put an emphasis on player sales to a fault sometimes. Some believe if the board speculated more they could have landed much more Champions League cash than we’ve had over the past 15 years.

Celtic are a viable, well run business. Our Glasgow rivals on the other hand have issued shares like confetti. Loans to keep the lights on is par for the course.

The Hoops are currently top of the league and if they can win the league this season – an automatic champions league group stage place and the riches that comes with would boost our coffers further.

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